Is Your Home Page Effective?
“Your home page is by far the most important part of your website because it’s the only impression that many people will get of your company. Generally, you only have a few seconds to catch visitors’ attention and convince them to continue surfing your site. Therefore, by optimizing your home page, you should be able to get more out of your entire website. Here are a few tips to help you get started: ”
4 Easy Ways to Keep Your Website Fresh and Updated
One of the worst things a company can have on their website is an outdated design or outdated information. So many times, I have been involved with or have overheard conversations that go like this:
Customer: “It says here that you have a 30% sale on shoes?”
Company: “Oh, that sale ended 2 weeks ago”
Customer: “But it still says on your website that the sale is going on..”
Company: “Yeah, that information is old, we need to remove it.”
A website with outdated information or an amateur looking, outdated design from 10 years ago is big turnoff for a potential customer because the company is basically giving the impression that they do not care and that thin level of trust that you work so hard to obtain goes right out the window. You never want to lose customers because of an outdated website design. Here are some ways that you can keep your website design fresh and updated.
3 Benefits of Adding a Blog to Your Website
Are you a site owner? Have you added a blog to it as well?
If the answer to the last question is yes, then you are going in the right direction. Blogging has really taken the internet world by a storm and these days, blogs are starting to turn into magnets for potential buyers. It is not a strange thing that most of the biggest websites out there have their own blogs. Read on to see what exactly you are missing out if you haven’t yet implemented a blogging system on your website.
Successful Social Media Campaign in 4 Steps
Social media is gradually starting to shape the new business landscape. Both offline and online companies are beginning to take advantage of the phenomenon, which really took the internet world by a storm in the last few years. Thanks to sites such as Twitter, Facebook and YouTube, brands that no one would recognize a few months ago have now turned into a leading force in their respective niches. Although getting $1.5 million dollar boost in sales like Sony did after starting their Twitter account is most likely out of most people’s reach, the example is a clear evidence of the power social media sites possess.
Is HTML 5 Killing Flash?
“The real challenge before CS is the emergence of new standards, specifically HTML5. HTML5 will lessen the relevance of Flash and ultimately of Creative Suite.
Growing adoption of HTML5 on the Web lessens the reliance of developers on Flash. It used to be that nearly all interactive graphics and video on the Web were delivered by Flash technology.”
The 3 Critical Things You Must Optimize to Succeed Online
“The Internet and social media have made amazing things possible for both online entrepreneurs and offline businesses. Those who make the most of this revolutionary time in history are also building a media asset of their own.
And yet, many are going into battle unarmed. They don’t have the critical tools and knowledge necessary to succeed online.
When building your online home base that powers your entire strategy, here are the 3 things you must get right…”
How to Create Content That Engages Prospects and Customers
Are you satisfied with your website’s content? Are you getting the traffic and conversions you desire?
No?
Well than read this guide to creating great content.
Is Social Media Really Important?
Is the Social Media craze for you? I hear from clients all the time who think that Social Media isn’t really important for business. Read this article and decide for yourself.