Successful Social Media Campaign in 4 Steps
Social media is gradually starting to shape the new business landscape. Both offline and online companies are beginning to take advantage of the phenomenon, which really took the internet world by a storm in the last few years. Thanks to sites such as Twitter, Facebook and YouTube, brands that no one would recognize a few months ago have now turned into a leading force in their respective niches. Although getting $1.5 million dollar boost in sales like Sony did after starting their Twitter account is most likely out of most people’s reach, the example is a clear evidence of the power social media sites possess.